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Destination Maternity Launches Same Day Delivery in Metro NYC

MOORESTOWN, N.J.--(BUSINESS WIRE)--Oct. 17, 2018-- Destination Maternity Corporation (NASDAQ: DEST) (the “Company”), the world’s largest designer and retailer of maternity apparel, announced today that it has launched same day delivery in the Metro NYC area for busy moms and moms2be. In a few clicks and less than a day, Destination Maternity customers can now receive new, comfortable and fashionable apparel, allowing moms and moms2be more time to focus on themselves and their journey.

“At Destination Maternity we understand millennial moms and moms2be are digital savvy, lead busy lives and demand convenience,” said Marla Ryan, CEO of Destination Maternity. “The launch of same day delivery not only improves the customer experience, but also advances the Company’s ecommerce offering. We believe this announcement will help grow digital transactions and expand conversion rates with the goal of increasing traffic to our digital flagship.”

In selected areas of the Metro NYC market, customers can now order from any of the Company’s U.S. online sites (https://www.motherhood.com/; https://www.apeainthepod.com/ or https://www.destinationmaternity.com/) before 10am ET Monday through Friday and have it delivered that same day.

To learn more about the same day delivery service please go to our FAQ on our website: https://www.destinationmaternity.com/faq-same-day-delivery.html.

About Destination Maternity

Destination Maternity Corporation is the world's largest designer and retailer of maternity apparel. As of August 4, 2018, Destination Maternity operates 1,114 retail locations in the United States, Canada and Puerto Rico, including 480 stores, predominantly under the trade names Motherhood Maternity®, A Pea in the Pod® and Destination Maternity®, and 634 leased department locations. The Company also sells merchandise on the web primarily through its brand-specific websites, motherhood.com and apeainthepod.com, as well as through its destinationmaternity.com website. Destination Maternity has international store franchise and product supply relationships in the Middle East, South Korea, Mexico, Israel and India. As of August 4, 2018, Destination Maternity has 188 international franchised locations, including 11 standalone stores operated under one of the Company's nameplates and 177 shop-in-shop locations.

Source: Destination Maternity Corporation

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Destination Maternity Corporation
Elizabeth Samet
esamet@destinationmaternity.com